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Quality Matters (QM): What is Quality Matters?

Quality Matters is a set of standards to help ensure quality in distance education offerings.

What is Quality Matters?

Quality Matters (QM) is a faculty-centered, peer review process that is designed to certify the quality of
online and blended courses” (1).   

  • QM is a non-profit organization that provides tools and training to ensure quality in online education. 
  • QM provides a set of standards (The QM Rubric) to help guide the design of online courses.
  • QM provides a peer review process between faculty to gauge online and blended courses based upon these standards. 

Quality Matters looks at course design and provides a process for peer-to-peer feedback to spark continuous improvement in online offerings. 

Quality Matters peer review process is: 

  • Collaborative 
  • Collegial
  • Continuous
  • Centered 
    • In research literature (More information available under the Rubric tab). 
    • around student learning 

Content from

For more information about getting involved at Coastal please visit the "How do I get involved?" tab.

Coastal Today

Jennifer Shinaberger, Assistant Director for Distance Learning and CeTEAL (The Center for Teaching Excellence to Advance Learning), is interviewed about Quality Matters at Coastal Carolina University on Coastal Today.

Quality Matters Introduction

This podcast from On Teaching Online features Dr. Kay Shattuck who is the Director of Research for Quality Matters. During the podcast Dr. Shattuck discusses the creation of the Quality Matters program, the current framework of Quality Matters, and online course assessment. The podcast can be played in the player below or by selecting this link

Jean Bennett
Instructional Designer

Jean Bennett
215A Kearns Hall

Coastal Carolina University

PO Box 261954

Conway, SC 29528-6054


Bill of Rights for Online Learners

Quality Matters has established a Bill of Rights for Online Learners which outlines expectations for online learners and lists what learners enrolled in online or hybrid courses can expect in return from their courses.